Midtown High School – Marketing Principles
Mar 2026 · 2nd Semester
Foundational course for all pathways in Marketing Education. Addresses all ways marketing satisfies consumer and business needs and wants for products and services. Students develop understanding of marketing functions and how functional areas affect all businesses. Develop skills in applying economic concepts to marketing, distribution and logistics, marketing information management, finance, product/service planning, pricing, promotional strategies, and personal selling.
Grades: 9-12
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