Midtown High School – Introduction to Sports and Entertainment Marketing
Mar 2026 · 2nd Semester
Introduces student to major segments of Sports and Entertainment Industry and social and economic impact. Examines products and services offered to consumers and impact of marketing. Units include Business Fundamentals, Product Mix, Product Knowledge, Product/Service Management, Business Regulations, Interpersonal Skills, Selling, Marketing-Information Management, Economics, Distribution, Pricing, Advertising, Publicity/Public Relations, Sales Promotion, Business Risks, and Organization.
Prerequisites: Marketing Principles
Grades: 10-12
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