Nexton Elementary
Grade 1Marketing Management

Nexton ElementaryMarketing Management

Apr 2026 · 2nd Semester

Marketing Management is the study of marketing from the perspective of thedecision-maker. Marketing managers coordinate, plan, and implement the marketingfunctions of an organization. This course offers a deeper understanding of marketingfunctions, including product pricing, distribution, promotion, segmentation, research, andsales. Marketing Management examines the additional roles of the marketing manager inthe areas of general and operations management, human resources, finance, andleadership.

Prerequisites: Marketing

Grades: 9-12

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