Kennesaw Mountain High School – Advanced Sports & Entertainment Marketing
Mar 2026 · 2nd Semester
This course provides students opportunities to develop managerial and analytical skills and deepen their knowledge in sports/entertainment marketing. Topical units include: Marketing-Information Management, Selling, Publicity/Public Relations, Sales Promotion, Management of Promotion, Product Mix, Pricing, Positioning, and Marketing Planning.
Prerequisites: Introduction to Sports & Entertainment Management
Grades: 9-12
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