EXCEL Academy
Grade 12Marketing Communications Essentials

EXCEL AcademyMarketing Communications Essentials

Apr 2026 · 2nd Semester

Focuses on communication aspects of business in relation to customer/consumer relationships. Students develop knowledge and skills in advertising, direct marketing, public relations, sales promotions, and digital marketing communications. Students learn how communications affects budget considerations and future business opportunities.

Prerequisites: Marketing Principles and Promotion and Professional Sales

Grades: 11-12

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