Dublin Scioto High School – Marketing and Advertising

Mar 2026 · 2nd Semester

This course is designed to give students an understanding of how businesses in our modern society market and advertise their goods and services to consumers. Topics covered include marketing research, product development, promotion, pricing, and distribution. Students will have the opportunity to apply the concepts learned to create marketing campaigns for real products, including creating commercials, and graphic / visual presentations. Marketing and Advertising offers the opportunity for students to work towards the RISE Up Credential: Customer Service and Sales (6pts).