County Administrative Annex – Sports and Entertainment Marketing
Mar 2026 · 2nd Semester
In today's economy, it is estimated that companies worldwide spend over $250 billion on marketing and advertising each year. Marketing and advertising play an incredibly important role in the success of a business. This course teaches students these marketing concepts with a focus on the sports and entertainment industry. Topics covered include: the product mix, the economies of supply and demand, advertising and placement, target markets, and marketing legal issues.
Grades: 10-12
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