Charleston Charter School for Math and Science – Marketing Research
Mar 2026 · 2nd Semester
Scholars in Marketing Research will study the buying behaviors of consumers in a global marketplace. Through this course, scholars explore how businesses use marketing research as a management tool to understand and influence consumer decision making. The course will emphasize decision making, based on results obtained through research and analysis, which make businesses profitable. Topics covered will consist of trends, sampling, surveys, demographics, and data analysis.
Prerequisites: Marketing
Grades: 11-12
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