All flashcards
Flashcard 1: What does the term 'media monopoly' refer to?
Answer: Media monopoly refers to few companies controlling most media outlets. Concentration of media ownership limits diverse perspectives and competition.
Flashcard 2: What is the definition of mass media?
Answer: Mass media are diverse platforms for disseminating information to a large audience. Includes TV, radio, newspapers, and digital platforms reaching broad audiences.
Flashcard 3: Identify one primary function of media in politics.
Answer: Agenda-setting is a primary function of media in politics. Media determines which issues receive public attention and priority.
Flashcard 4: What is the role of media as a watchdog?
Answer: Media scrutinize government actions and expose misconduct. Acts as independent oversight to ensure government accountability.
Flashcard 5: Which term describes media's influence on public perception?
Answer: Framing describes media's influence on public perception. How media presents information shapes how audiences understand issues.
Flashcard 6: What is selective exposure in media consumption?
Answer: Selective exposure is choosing media that align with existing beliefs. People seek information that confirms their preexisting viewpoints.
Flashcard 7: What is the term for biased presentation of news?
Answer: Media bias is the term for biased presentation of news. When journalists or outlets favor particular perspectives over objectivity.
Flashcard 8: Define the term 'fake news'.
Answer: Fake news is false information presented as news. Deliberately misleading content designed to deceive audiences.
Flashcard 9: What does 'echo chamber' mean in media context?
Answer: Echo chamber refers to environments reinforcing existing views. Insulated environments where similar opinions are repeatedly shared.
Flashcard 10: Which amendment protects freedom of the press?
Answer: The First Amendment protects freedom of the press. Guarantees media freedom from government censorship and control.
Flashcard 11: Identify a key change in media with the internet's rise.
Answer: Increased accessibility and speed of information dissemination. Digital platforms allow instant global information sharing.
Flashcard 12: What is the definition of narrowcasting?
Answer: Narrowcasting targets media messages to specific segments. Opposite of broadcasting; focuses on niche audiences with specific interests.
Flashcard 13: What role do social media play in modern politics?
Answer: Social media facilitate direct communication between politicians and the public. Platforms bypass traditional media for unfiltered political messaging.
Flashcard 14: Which type of media is known for investigative journalism?
Answer: Print media is traditionally known for investigative journalism. Newspapers and magazines excel at in-depth research and analysis.
Flashcard 15: What is citizen journalism?
Answer: Citizen journalism is news reporting by non-professionals. Ordinary people using digital tools to report news events.
Flashcard 16: What does the term 'infotainment' refer to?
Answer: Infotainment refers to media combining information and entertainment. Blends serious news with entertaining presentation to attract audiences.
Flashcard 17: Identify a consequence of media consolidation.
Answer: Reduced diversity of viewpoints is a consequence of media consolidation. Fewer companies control more outlets, limiting editorial diversity.
Flashcard 18: What is the digital divide?
Answer: The digital divide is the gap between those with and without internet access. Inequality in technology access creates information disparities.
Flashcard 19: Which term describes exaggerated media coverage of events?
Answer: Sensationalism describes exaggerated media coverage of events. Dramatic presentation designed to increase audience engagement and ratings.
Flashcard 20: What is the effect of media agenda-setting?
Answer: Media agenda-setting influences public focus on certain issues. Media coverage determines what topics the public considers important.
Flashcard 21: What is the primary revenue source for most media outlets?
Answer: Advertising is the primary revenue source for most media outlets. Commercial funding model influences content and editorial decisions.
Flashcard 22: Identify a benefit of media convergence.
Answer: Increased accessibility to diverse content is a benefit of media convergence. Multiple platforms merge to provide varied content in one location.
Flashcard 23: Which type of media is most associated with real-time reporting?
Answer: Broadcast media is most associated with real-time reporting. TV and radio excel at live coverage of breaking news events.
Flashcard 24: What is the meaning of 'media saturation'?
Answer: Media saturation is the overwhelming presence of media in daily life. Constant exposure to media messages in all aspects of life.
Flashcard 25: What role does media play in shaping cultural norms?
Answer: Media disseminate cultural norms and values. Media content influences societal values and behavioral expectations.
Flashcard 26: Identify one challenge posed by digital media.
Answer: Misinformation is a significant challenge posed by digital media. False information spreads rapidly through digital platforms and social networks.
Flashcard 27: What is the impact of media on political polarization?
Answer: Media can exacerbate political polarization by reinforcing biases. Separate media sources can intensify partisan divisions.
Flashcard 28: What is the function of media as a linkage institution?
Answer: Media connect the public with policymakers and vice versa. Media facilitate communication between government and citizens.
Flashcard 29: Which technology significantly changed how media are consumed?
Answer: The internet significantly changed media consumption. Digital platforms revolutionized how people access and consume information.
Flashcard 30: What is the role of media in electoral processes?
Answer: Media inform the public about candidates and issues during elections. Media coverage influences voter knowledge and candidate perceptions.